價格：免費
檔案大小：52.7 MB
版本需求：需要 iOS 10.3 或以上版本。與 iPhone、iPad 及 iPod touch 相容。
支援語言：英語
From the Smart Academy ::: Business English ::: Advertising...
Who this app is for:
# Business professionals working in multinational companies...
# Non-native English speakers looking to improve their Business English pronunciation...
# Intermediate-level English as a Second Language students...
# Students learning English to become more valuable in their future business career...
Primary Objective:
# To use vocabulary around Advertising and Advertising Channels in a Business English context...
# Vocabulary covered: slogan, target market, demographics, advertising campaign, channels, pay-per-click, cost-per-click, cost-per-impression, banners, viral advertising, endorse, catchy, witty, memorable, persuasive, misleading, jingle, sponsor, plug, promote, take off, give out, spam, coupon, advertising agency, endorsement, niche...
What is advertising?
Ways to reach a target market...
Advertising channels...
Online advertising...
Cost-per-click and cost-per-impression advertising...
Viral advertising...
Advertising jingles...
Product placement...
Celebrity endorsement...
Duration: approximately one hour...
No Internet access required...
Six mini-games included...
The full course of Business English from the Smart Academy...
Advertising
Brands and Identity
Customer Service
International Business Etiquette
Business Telephone Communication
Business Emails
Employment
Business Negotiation
Business Meetings
Organisational Structure
Interviews
Creating a Resume CV
Business Presentations
Business Networking
Business Ethics
Business Entrepreneurship
Business Law
Business Travel
Business Finance
Business Marketing
Business Proposals and Pitches
Cover Letters
Human Resources
Motivating Employees
Public Relations
Please note that further apps are being added on a weekly basis...
支援平台：iPhone, iPad